Hanover Mens Swiss Watch by Goering Watch Co

photo[1] (102)This is a gorgeous Art Deco style vintage Hanover Swiss Watch with a wind up mechanism that keeps good time. The watch is very showy, easy to read and really shines on the wrist. It has a period stainless steel band and an aluminum case. Very classy and crisp vintage look.

“Hanover” watches belong to The Goering Watch Company group, also called Veuve Louis Goering, from La Chaux-de-Fonds.

The Goering Watch Company marketed watches all over the world under a number of different trademarks, including HANOVER, GOLDMARK, MARLBOROUGH, SECESSION, The SUN, NORWICH, and IMPERIAL. They began as the Imperial Watch Company, formed at La Chaux de Fonds, Switzerland in 1875, and they exported Swiss watches in the 1920’s through importer Bayer, Pretzfelder & Mills [US import code BXP was used for Glycine, Imperial, Norwich, Bayer, Pretzfelder & Mills, Ulysse Nardin]. An associated company, Louis Goering registered the name Imperial in 1890. Many watches of this era were marked both Buren Watch Company and Imperial on the plates. Their NYC office was as follows: Hanover Watch Co., 48 W. 48th St., New York 36. Switzerland.

– Aluminum fancy case with horned lugs
– Yellow dial
– Gold tone hands, including sweep second hand
– Black chapter ring with gold tone circular concentric rings accents
– Baton markers
Back reads: [ALUMINUM]

The watch is on a 1950s vintage Mark VII USA made silver tone stainless steel scissor expansion watch bracelet, probably original to the watch. This is a high-quality, all stainless steel band, by ZENITH.

See more about this watch at: HANOVER

This entry was posted in Vintage Wrist Watches and tagged , , , , , , , , . Bookmark the permalink.

2 Responses to Hanover Mens Swiss Watch by Goering Watch Co

  1. Sam says:

    Great looking watch; thanks for sharing. I just bought my sister a Hanover watch pendant. Nice to learn a little company history here…

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